Please come join us for the
CPRA 2009 Summer Brown Bag!
Reassessing Your Prospect Capacity Ratings for this Economy
Wednesday, July 15, 2009
At Regis University
10:30 am -12:30 pm
Join us at Regis University in Denver for free webinar. This program will feature Pamela Poland, Senior Associate, Bentz Whaley Flessner. Ms. Poland will present via webinar: Reassessing Your Prospect Capacity Ratings for this Economy.
The past five years of relative economic prosperity have allowed development shops the luxury of maintaining – with relative ease – a list of the most capable prospects and economic sectors at their disposal. The financial events of last fall changed that. Since then, most prospect capacity ratings have been devastated and cannot be trusted. These ratings need to be re-approached and refreshed for shops to recapture an information edge.
You will learn to:
- Modify your traditional “strong prospect” asset composition calculations
- Assign those new asset composition percentages to your existing prospects
- Identify the extent of real estate overvaluation both by price and region
- Move forward with these processes with fewer resources than before
- Put that knowledge to use by:
* Conducting a re-screening internally
* Using economic and financial indicator trackers
* Knowing how to refocus fundraiser activity based on the results
Pamela Poland, Senior Associate, Bentz Whaley Flessner
Pamela concentrates her practice on all aspects of prospect development, including donor research prospect management, data mining, prospect strategy, and general development operations. Prior to joining BWF, she managed $3.5 million in annual development income as director of development for Glimmerglass Opera and led the prospect development effort at The Metropolitan Opera – the world's largest performance arts organization. Pamela has also held leadership roles at NYU and the Japan Society. The immediate past president of the Association of Professional Researchers for Advancement (APRA), she is a frequent national speaker and author.